Hi! My name is Joana Pereira. For most of my life I’ve been on healthy lifestyle path. As a professional athlete and then as a trainer, I have always tried to reconcile healthy eating habits with the best products.

I applied my knowledge to other people achieving impressive results, but above all, I helped my students to live happier and healthier lives.

During my tireless search for new products and some trips around the world, I finally found what I consider to be a small elixir of nature – Sobba – that perfectly combines several characteristics. It’s 100% natural, encompasses a giant list of benefits for our health and is super tasty.

Because I believe so much in this wonderful gift of nature, I decided to share my discovery with you. Welcome to the URBAN NATUR family!
NIF: 515645010

Sede: Rua Pedro Álvares Cabral N3, Leceia.
2730-135 Barcarena